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Changing HCP Behavior with Social Marketing

New research from Sermo and LiveWorld reveals the social channels HCPs turn to for professional and clinical info. Find out which platforms reach and influence HCP perceptions and prescriptions the most.


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Insights Power by Sermo

The ebook contains:

  • Perspectives from pharma marketers and HCPs
  • Which channels impact HCP script writing
  • HCP activity variance on social by medical specialty
  • HCP participation in private and public social channels

Digital and Social Healthcare Marketing Solutions

LiveWorld is a digital agency specializing in social media and technology solutions that help companies spark emotional conversations, build stronger customer relationships, and drive behavior change. We live at the intersection of bold creative rooted in strategy that inspires, moderation that activates human interactions, and technology that enriches and scales customer experiences. 

Managing 300+ healthcare social media properties • Working in healthcare since 1996 • Expertise in 20+ clinical areas • Trusted by:

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